If you have been following me and my work for a while, you are probably already aware of my love of minimalism. My approach to almost every formula is to pare back as far as possible without sacrificing function.

Sometimes it takes more effort than one might imagine to create the perfect ‘less-is-more’ formula, but that’s what makes it such interesting work.

Above is an example of a very ‘quiet’ and simple cleanser that does an effective job without causing a fuss. Developed for sensitive skin, tested, and approved.